Author Archives: Nick Relph

Case Study: Lower Value Redemption Options Driving Engagement in Loyalty

Case Study: Lower Value Redemption Options Driving Engagement in Loyalty This Engage People Inc. case study demonstrates the consumer appetite for loyalty point redemption options for less than $100. By offering expanded redemption options through the convenience of ecommerce, at … Read More

Case Study: Increasing Member Engagement through Pay with Points eCommerce Shopping Cart Integration

Case Study: Increasing Member Engagement through Pay with Points eCommerce Shopping Cart Integration This Engage People Inc. case study explored how integrating pay with points into the shopping cart of a major e-commerce retail marketplace has achieved widespread customer acceptance … Read More

Case Study: Reducing Point Liability in the age of COVID

Case Study: Reducing Point Liability in the age of COVID-19 How Engage People Inc. gift card and promotional programs reduced point liabilities for a big 6 Canadian Bank during the COVID pandemic when travel redemptions had declined precipitously. Overview A … Read More